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Sample Offers
Soft loose fitting maternity pyjama bottoms with comfortable wide jersey waist and an adjustable drawstring to allow for your changing shape. All of our maternity nightwear is designed to fit throughout your pregnancy and then also to be comfortable over a post pregnancy belly for when nursing - making it a great value investment.
Practical, reusable swim nappies designed to keep accidents contained without the use of another nappy underneath. Designed to be a snug fit at the waist and leg otherwise they just don't work so if you have a baby with gorgeous chunky thighs it might be worth trying the next size up. Fun prints make the practical fun and co-ordinate with our sun hats
Practical baby dungarees in soft cotton twill with button adjustable straps and popper leg openings for easy changing. Sweet patch pockets and feature belt loops.
Easy to wear fitted dress that allows you to show off your new shape.
This Polar Gear lightweight bottle will help keep your child hydrated. Ideal for school or nursery.
Winter essential for boys in classy wide stripes. Cosy brushed cotton fabric teamed with contrast button opening to neck.
Unique and fun pirate pyjamas in soft jersey. Perfect for warmer nights. All our children's pyjamas are made using natural cotton yarns to enable skin to breathe easily which is either knitted or woven into super-soft fabrics.
Cocoonababy® is an ergonomic cocoon for use by your baby whenever he or she needs to sleep. Comfortably positioned in a natural, semi-foetal position, your baby has the same sense of well-being as when in the womb. The Cocoonababy® offers babies the ideal environment for their all-round development and a sound sleep. It helps to limit startle reflex, the appearance of flat head and helps reduce gastric reflux. The Cocoonababy helps to:
Fun fishing game with six rainbow coloured boats and two wooden rods. Packaged in a carry bag.
Comfortable cotton rich style for pregnancy with roll up or down jersey bandeau waistband. Wear under tunics, dresses or skirts. Quality jersey knit for maximum wear with no baggy knees. Check the reviews.
A summer must-have in cool and comfortable linen with a deep jersey waistband which can be worn over or folded under the bump and a drawcord to keep secure plus a flattering loose leg fit. We use natural fibres such as linen for our maternity clothes to keep your skin and body temperature comfortable.
Flattering top with adjustable gathers at the side.
Swiss-made preparation, free from perfume, oils, emulsifiers and preservatives, making it ideal for children and anyone with sensitive skin.
Designed to carry older children for longer, with a comfortable adjustable waist belt that distributes weight on to the hips without putting strain on the back. Wide supportive straps 2 different leg positions depending on the support your child needs Inward or outward facing positions Suitable from 3mths up to 2yrs (14kg)
Fashionable and smart wide leg maternity trousers with deep jersey waistband. Ideal for maternity workwear - team with our tailored maternity jacket for a smart maternity suit or wear in a more relaxed manner with one of our wrap tops. All of our maternity trousers are cut to fit throughout your pregnancy.
Cap sleeve maternity shirt in narrow pinstripes. With button front and delicate pintuck detailing plus ties to adjust as you grow. All our maternity tops are cut to fit throughout your pregnancy.
Fun snack pots for small sandwiches or snacks. Fit inside on another for storage.
A pack of seven soft muslin cloths in stunning colours. Muslin squares soon become an essential item to have on your shoulder when feeding, winding or just carrying a newborn around.100% cotton.60 x 60cm.
Stylish cropped maternity jeans in stretchy cotton twill with comfortable wide jersey waistband which grows with you as your shape changes. Cut to fit throughout your pregnancy.
Cut to fit comfortably under the bump during pregnancy and then also after the birth. Co-ordinates with our lace trim maternity and nursing bra. Set of 3 White or Black.
The Caboo is designed to be used indoors - so you can get on with your day - as well as outdoors. It holds the baby in the correct physiological 'frog legged' position which places less strain on developing hips. The carrier supports babies from the top of their head to the base of their spine and behind their knees. The carrier is suitable for men and women, the soft straps distributing weight evenly across the shoulders and back for extra comfort. Perfect for discreet breastfeeding at home or out...
Snug quilted gilet to pop over any outfit, with button front.
It's amazing how many of these little spoons you will find you need.
Anti-slip soles make them ideal for toddlers who love running around on smooth floors
Stretchy stay-put style newborn baby socks, in a cosy and soft cotton mix.
Pretty and practical basic in fine pique fabric. Sweet picot trimmed collar and puff sleeves. Girls' poloshirts are a great option for classic yet not too stuffy outfits.
Adorable baby pram shoes with elasticated straps, rope trim and anti-slip soft sole.
Scoop neck breastfeeding dress with double layer to allow for discreet nursing. This nursing dress is cut to fit post pregnancy but allow you a bit of room whilst you're getting your shape back!
Made from sturdy MDF with a white paint finish, these storage cubes can be arranged in a multitude of ways to suit your storage needs and space. Ideal for books and toys, they can even be stacked together to make low tables for children to play at.
Brilliantly comfortable maternity jeans in a classic mid wash. Straight leg flatters your shape, giving you a slim silhouette. Flattering stretch denim, cut to fit throughout your pregnancy.
These UV tops are great for swimming and playing in the sun but always make sure your child is not burning. Lightweight, comfortable and quick drying nylon fabric sunsuit with appliqués to the front and zip back opening
This wet bed mat is soft and quilted and designed to draw liquid into the pad while keeping the sheet and mattress beneath dry. Much nicer than some of the thinner, cheaper protective sheets available.
A smarter alternative to a T-shirt to wear with jeans or twill trousers.
Striped nursing top with discreet double layer for breastfeeding access. Cut to look great post pregnancy.
Perfect when eating in restaurants or cafés when you might be distracted or not have your buggy in view at all times, in communal hallways or anywhere you have to leave your buggy unattended.
Versatile long sleeved maternity dress with beaded belt detailing to front. Cross over front and flattering full skirt. Machine washable, however, with the beading we recommend a delicate wash and care to be taken.
Stretchy stay-put style newborn baby socks, in a cosy and soft cotton mix.
Cool cotton dress with fashionable scoop neck and full skirt.
Sweet Christmas embroidered hat ideal for keeping babies heads warm. Fully lined in soft cotton.
Smarter long sleeved style with contrast collar, placket and cuffs plus appliqué badge motifs.
High quality, practical and very comfortable children's clogs in soft moulded plastic with optional back heel strap and punched holes for cool feet.
Adaptable style with scoop neck and full shorter length skirt.
Great coat which can be used during pregnancy and then after by removing the zipped centre panel. Drawcord to shape over bump. Can also be worn over front baby carrier when your little one arrives. A great investment.
Flattering style, fastened with a single button at neck and roll over collar. Fully lined.
Pretty girls' shorts - ideal when it's just too hot for denim - with tie detail, side and back patch pockets. Buttonhole adjustable elasticated waistband.
Cute funky bird print baby sleepsuit in practical popper front and leg opening style for easy changing. All our baby sleepsuits come with scratch mitts (incorporated fold over scratch cuffs) up to size 6-12 months.
Essential girls' bootleg trousers for winter. Pull up style with buttonhole adjustable elastic back waist and mock front fly. Pretty floral waistband lining and cute bow detailing to back pockets.
The Munchkin Splash Along Mermaid is a fun bath toy that swims underwater. Simply pull her crown and watch her tail flap.
Lots of activities including rattles, crinkles, and squeaks. Plays Twinkle, Twinkle Little Star.
Bestselling style in comfortable, soft stretchy knitted fabric. Rib cuffs and lightly elasticated waist.
Dress your bump in style with our flattering ruched top. The semi-fitted style gently skims your pregnancy shape to create an elegant silhouette. Soft gathers over the bump add subtle detail. Looks great with skinny jeans for a casual weekend look.
Gorgeous, hardwearing set that makes a beautiful gift, whilst being practical enough for everyday use.
Great style for babies. Semi-fitted shape with comfortable stretchy waist and cuff. 3 buttons to front to make sure they don't look like tights!
Favourite long sleeved top with contrast upper section and button opening shoulders. Looks adorable on little ones and equally great on grown up toddlers too.
Smart nursing top with striped under layer and plain upper layer with wide draped neck which can be pulled aside for nursing access. Looks great with jeans and takes the hassle out of breastfeeding modestly when you're out and about. Cut to fit post pregnancy but allows you a bit of room whilst you're getting your shape back!
Stylish and timeless design in soft cotton chunky knit.
Pamper yourself with luxury skincare treats from Mama Mio. Includes travel-friendly sizes of a selection of their bestsellers:
Great maternity jumper with button opening at shoulder. Sensible mid weight knit meaning you shouldn’t get too hot.
Tie halterneck maternity tankini with internal shelf bra for extra support. Medium high leg briefs with under bump panel for extra support which can be worn up over the bump or folded down depending on how much sun you'd like to get on your growing bump. To prolong the life of your maternity swimwear we recommend always rinsing immediately after use.
Bright and funky appliqués adorn this pink striped sleepsuit for a sweet look. With practical popper opening for easy changing. All our baby sleepsuits come with scratch mitts (incorporated fold over scratch cuffs) up to size 6-12 months.
Sweet style with peter pan collar and button opening, ideal under pinafores and jumpers.
Semi-fitted knitted dress with button shoulder detail. Will work with your growing shape to look chic at all stages.
Adaptable summerweight boys' trousers - wear down for a smart look or turned up for a casual 3/4 look. Adjustable elasticated waistband for a great fit.
Adorable snowman print in our practical popper front and leg opening style for easy changing. All our baby sleepsuits come with scratch mitts (incorporated fold over scratch cuffs) up to size 6-12 months.
Breton stripe fleece children's dressing gown with hood, button neck and fixed, elasticated tie belt. Robes do come up large but we'd rather they were generous than restrictive.
Top quality maternity tights designed to fit and support right through pregnancy. Sheer with high shine. Shaped foot and gusset. 20 Denier Machine washable at 30 degrees
Bermuda style shorts with elasticated waist and traditional lining. This style is for older boys who no longer need a nappy.
Sailboats wistfully race across this printed duvet set with a nautical stripe print on the reverse. Sets include a duvet cover and a standard pillowcase.Machine washableMade from 100% soft cotton percale120 x 150cmPillowcase - 50cm x 71cm
Bermuda style shorts with elasticated waist and traditional lining. This style is for older boys who no longer need a nappy. Co-ordinate with one of our flap or beanie style sun hats.
Maternity briefs designed to give support under the tummy, reducing pressure on the lower back, easing aches and pains. Seamless construction is perfect for sensitive skin. 92% Polyamide, 8% Elastane Machine washable at 40 degrees
Perfect for bedroom or nursery storage, on shelves, cupboards or under beds. Quilted cotton with 2 carry handles.
Our bestelling pyjama style in knight print. Our jersey pyjamas are made from comfortable, soft, stretchy fabric with rib cuffs and lightly elasticated waist for comfort and fit.100% CottonMachine washable at 40 degreesAvailable in size 5-6 years
Girls' striped bow hair clips, perfect for completing nautical inspired outfits. 2 clips per set Our girls' accessories are suitable from 3 years due to small parts These items are not toys
Clever style with wide draped neck which can be pulled aside to allow for nursing access.
Great T-shirt with many appliqu
Semi-rigid natural woven storage baskets with rainbow stripe outer, ideal for toys or laundry.
Pretty scoop neck style with smocking. 100% Cotton Machine washable at 40 degrees
Perfect on holiday or in the garden. Ideal as a base to have a break from the sun, as a private spot to feed babies or to keep belongings in. Features a mosquito net door to help prevent insect bites. Tent pegs and sand or pebble pockets secure the tent down. Pops up in seconds.
Cotton voile beach cover-up with beautiful bold floral appliqu
Adaptable maternity cardigan which can be worn open with waterfall collar, wrapped with the tie for a defined waist or buttoned up for a classic look. Also ideal for use as a discreet coverup whilst nursing. In fact quite a few of our non-pregnant JoJo team have bought one, so it should last you through nursing and beyond.
Cosy hooded pull on ideal for British beaches or after a bath or swimming lesson to dry off and warm up.
Adorable girls swimsuit with frill skirt and reusable, integral swim nappy to keep accidents contained without the use of another nappy.
Effortless comfort in soft knitted stripes. Three quarter length cropped pull ups for girls with deep hem, side splits, side pockets and soft elasticated waist.
A modern and stylish take on a classic design. Our maternity cord mini skirt is durable and easy to wear. Team with tights and Breton jumper for a chic look during your pregnancy. Under bump bandeau for subtle support.
Incredibly warm jacket with zip and placket front plus internal drawcord to adjust the fit as you grow. Detachable hood. Fully lined.
Bunny print baby sleepsuit in practical popper front and leg opening style for easy changing. All our baby sleepsuits come with scratch mitts (incorporated fold over scratch cuffs) up to size 6-12 months.
Fantastic comfy trouser half way between leggings and a smart trouser. Heavyweight jersey with elastic panel cut in to support the bump.
This fully waterproof baby and toddler snowsuit is lined in cosy fleece. With two long zips for easy dressing and a peaked hood. Taped seams make it completely waterproof. It is ideal for keeping snug and dry in a buggy or backpack.
Boys' sun hat with fun prints to co-ordinate with all our adorable swimwear. Lined crown and wide brim. UPF 50+ Provides 98% UVA and UVB protection from the sun.
Cooling gel lotion to moisturise and soothe irritated skin and activate the skin's repair system. Free of emulsifiers and is non-greasy.Suitable for the whole family 150ml
Perfect style girls' flap hat for sun protection, with wide peak and long protective flap at the back. Lined crown and elasticated back for a comfortable and secure fit. UPF 50+ Provides 98% UVA and UVB protection from the sun.
Pretty, sensible style for girls who no longer need a nappy. Co-ordinate with one of our floppy or flap hats for maximum protection from the sun.
Disposable knickers, essential for wear after the birth. Comfortable and hygienic disposable fabric.
Adorable cardigan for girls with scalloped edges and cute pocket detailing. Swing shape in beautiful cotton rib knit.
Fashionable tunic dress with turn up cuffs and defined pleats to flatter the bump.
Ratings and Reviews