The key to FitFlops ' success is their Microwobble board technology, which allows the shoe  to stimulate the various muscles of the leg, regardless of walking surface. The bum, hamstrings , and lower leg muscles are used more while walking than they would be with a normal shoe, thus helping you tone those areas while you walk your dog, run down to the market, or enjoy a leisurely  stroll. 

Another benefit of the FitFlop is their comfort . This goes beyond simple shock absorption; with the leg and bottom muscles doing the heavier work, your hips and knees experience less stress, as does your back. FitFlops have also been known to reduce pain from heel spurs or chronic back pain, and help with other back and foot-related ailments.

Boots 

Perfect for wet, windy autumn and winter weather, FitFlops offers a variety of boot styles, including Mukluks ,tall boots  and mid-calf boots .

Clogs 

Another trendy option, clogs  offer a relaxed and casual look for your (seemingly) relaxed and casual workout shoe.

Flip-Flops 

The shoe from which the company takes its name, many FitFlop styles, like the Walkstar , have extra slim toe posts for easy wearing.

Sandals 

If you prefer an open-toed look but detest flip-flops, FitFlop offers some non-toe separating sandals that are study and comfortable.

Trainers 

Just because they're trainers doesn't mean they have to look so heavy duty. These sleek athletic shoes  look good and feel great.

FitFlop Mukluk 

With their breathable shearling upper and trendy mid-calf height, these Mukluks will having you looking stylish in no time.

FitFlop Hyker 

 These Men's FitFlops are made for bad backs and knees. Not to mention they're durable summer sandals.

FitFlop Walkstar 3 

These comfortable flip-flops reduce joint strain and can even improve posture!

FitFlop Oasis 

The ideal shoe for growing legs, these cute sandals correct posture and cushion feet.

FitFlop Supertone 

These metallic trainers are comfortable and blend in with the rest of your robot-shoes.